Marketing

Trends for e-commerce 2023: 8 strategies to reach the top

Trends for e-commerce 2023: 8 strategies to reach the top The last few years have been intense because of the COVID-19 pandemic, but what should we expect in e-commerce trends in 2023? Falling or continuing evolution? Will the same successful strategies applied between 2020 and 2022 have similar effects? Certainly not. With that in mind, …

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What is Outbound Marketing and why it is essential for your business?

If you use the Internet to promote sales, you have most likely come across the term Outbound Marketing. For a company to sell, it has to define how it is going to capture customers. In this regard, there are basically two options, which are Outbound Marketing and Inbound Marketing.   In this article, we will …

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Personalized marketing means winning big

Knowing how to communicate engagingly with customers is one of the most important strategies to get ahead of competitors! If you’ve read other content here on our blog, you know that we talk a lot about one-to-one communication or individual communication. Whether in a digital or physical environment, competitiveness increases every day and companies must …

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