In an increasingly digital world, messaging channels like WhatsApp have become essential tools for building connections—whether personal, professional, or commercial. Today, a large portion of consumers rely on technology to research companies, learn about products, and contact brands quickly and conveniently.
According to data from Yalo, a conversational commerce platform developed in partnership with the International Data Corporation (IDC), 95% of Brazilian companies use WhatsApp in their operations. This number reinforces the platform’s relevance and efficiency as a direct communication channel between brands, clients, and partners.
But just being present isn’t enough. In a highly competitive market, companies need to use this channel strategically, aligning it with business goals and market demands. With the growth of digital interactions, new challenges arise:
How can we ensure the security of shared information?
How do we maintain compliance in communications?
And how do we integrate these conversations into existing business workflows?
Getting to the Point: Why Analyze WhatsApp Metrics?
This is where tuvis comes in—turning WhatsApp into a powerful productivity and security tool. Our solution integrates WhatsApp with major CRMs like Salesforce and Microsoft Dynamics 365, enabling teams to communicate directly with clients without leaving the messaging interface.
That means faster service, less rework, and a complete view of interaction history — all in one place — to optimize operations and boost results.
In addition, we offer advanced features for leadership and compliance teams, including conversation monitoring, data leakage prevention, and complete audit logs.
For companies operating in regulated sectors such as healthcare, finance, or telecommunications, this level of control is essential. And even for businesses that don’t handle sensitive data, information security is an increasingly valuable competitive advantage.
tuvis also offers tools designed to boost team engagement and streamline sales and customer service routines. With automated workflows, message templates, and real-time performance analysis, your operation becomes more efficient and results-driven.
To sum it up, integrating WhatsApp with tuvis offers multiple advantages for businesses looking to scale their performance:
Improved customer experience with faster, structured service integrated into CRM data;
Reduced operational costs and increased productivity through automation and fewer errors;
Better decision-making based on real-time data and performance insights;
Stronger data security and regulatory compliance;
Enhanced team management with training insights and standardized communication.
If WhatsApp is already part of your operation, it’s time to turn that presence into performance — with 360° supervision inside the app, combining security and agility. Want to see how it works in your company? Talk to the tuvis team and book a demo!
